Hi, I’m Yannell!

I am a design leader who champions customer needs to create innovative products and experiences that shape communities and transform business outcomes.

I’ve been working in tech for over 15 years. Some fun moments include building the first team at Walmart to launch a GenAI assistant, co-authored several patents for Walmart’s voice assistant, modernized DME ordering at Parachute Health, brought food subscriptions at Plated (acquired), founded High Space to help founders with pre-Series A design and brand strategy, co-founded Dogstr and started several design communities. I also started a food forest in my tiny backyard in New Jersey to grow carrots, kale and other fun things to grow and eat.

Work samples/portfolio available upon request.